Principle: Text reminders help Implementation Intentions work even better. Quote: “The findings suggest that a combined implementation intention/text-message system is more effective than either strategy alone in terms of increasing…
Principle: The idea that my health is my choice obscures the fact that health is influenced by personal choice and environment. Quote: “The message that 'health depends on personal choices'…
Principle: Our brains influence our food decisions automatically and we can make public policies to take advantage of this fact. Quote: “supporting healthy eating habits and reversing the worldwide obesity…